If you’ve scrolled through Instagram lately, you’ve probably seen those ultra-wide videos that feel almost cinematic.
That’s the 5120×1080 format and it’s taking over feeds.
Unlike the usual vertical reels or square posts, this panoramic format gives creators and brands a big, wide canvas to tell stories in a whole new way.
"The 5120×1080 trend started when creators began pushing beyond the usual vertical style."
They experimented with wide cinematic reels, dynamic brand promos, and artistic storytelling edits, transforming the way videos looked on Instagram.
This fresh approach quickly stood out in feeds and inspired more creators to join the movement.
People loved it because:
Soon, brands began using it not just for videos but also for carousel photos, keeping the panoramic vibe.
Here’s why this format caught on so fast:
Want to try the wide format? Here’s how to keep it simple:
"This isn’t just a fun trick."
The rise of 5120×1080 shows how changing the frame changes the story.
Whether you’re creating videos or carousels, the wide format is a chance to stand out, keep your audience curious, and make your content feel next-level.